Browns Bay business Andrew Baker Electrical recently came up with their own creative idea to help raise funds for Browns Bay School.
Leveraging the rugby championship on Saturday, September 17 between the All Blacks and South Africa, the company used social media site Facebook to pledge Browns Bay School $50 for every winning point the All Blacks scored above the Springboks. The outcome was a win all round. The game ended with the All Blacks 28 points up over South Africa, resulting in Andrew Baker Electrical donating just over $1400 to Browns Bay School for their project to redevelop the junior playground.“We really wanted to support our local school and drive some brand awareness of our business says the electrical company’s director, Andrew Baker. "This idea was really a win-win." The initiative paid off by significantly increasing traffic to the company's social media page Baker said.
"We were delighted when Andrew Baker Electrical announced the All Black win donation of their own accord” says Browns Bay School Principal Peter Mulcahy.
The school has a target to raise in excess of $100,000 over 3 years to upgrade the junior playground. These costs will not be met by the Ministry of Education. Mulcahy says it takes a lot of hard work by volunteers to fundraise the kind of money needed for a large scale playground redevelopment project and often relies on the financial support of school families, who have already provided for other school-related costs.
“The unexpected and generous donation from a local business like Andrew Baker Electrical is fantastic. We're very appreciative when local businesses get involved and support us" Mulcahy said.
With a growing school roll year on year, the demand on Browns Bay School’s playground equipment is ever-increasing.
"We've got more students than ever and the existing junior playground is very limited in space and scope for creative play. We've really outgrown it" says Mulcahy. "We are lucky to have some great play areas at Browns Bay School for our older students but we really need an improved, dedicated space for our little ones, especially while they get established here."
For more information about Browns Bay School's fundraising projects, please contact Browns Bay School - Friends Of The School: fots@my.brownsbay.school.nz
Channel Magazine: Issue 70 October 2016
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